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The design of this pop up stand focuses on the minimal, purity, and lightness of the products from these two brands. The space is divided into two sides by a central bathtub that serves as a photo op station. On the left side, there are individual spaces divided with a mirror cabinet. In the cabinet are products from Shiseido. These products are meant for people to try on as if they were at home and therefore the sink. By the mirror is an interactive monitor that suggests products customers should use based on their skin type. Of course beauty consultants will also be there to give suggestions. On the other side are individual spaces for make up. It is divided with cabinets made with materials that are more natural. It uses recycled boards with a green onyx stone for the cabinet. In it are products from Bare Minerals for the costumers to try on. Both sides projects their own identity with a central connection of purity, cleanliness, and naturalness that won’t add burden to our skin. On the outside of this stands are abstract projections of these products with the main color of red and white. In between different videos are moments of transparency where people from the outside will see everything on the inside, conveying that there is nothing to hide. These products are made with honesty and non-harmful ingredients and they bring out the inner beauty in all of us.
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